Data is an indispensable resource for retailers. Today, most retail businesses understand that they must capitalize on digital data, but fewer know how to make the most of it. If these companies hope to reach their full potential, they must improve their data management. Data management is often a struggling

Many company representatives commit to moving massive amounts of data to a new location and anticipate numerous advantages. For example, a small business could become more competitive after transferring some content to the cloud. Managing data on-site is a labor-intensive exercise that often becomes prohibitively challenging. Off-site service providers typically

This year a significant event will take place: somewhere in the world, the billionth CCTV camera will be installed. This means that a camera already monitors every seventh person on the planet. And in some cities, more than a million cameras are already in use, making the ratio even more

Data has evolved to be present in every part of our lives. When buying a product, we search for a consumer rating or an expert giving us a statistic on how effective the product is. We collect data from our experiences and use it to guide future actions. A similar

Like oil or money, data is a valuable resource that holds great potential. But too many organizations set their sights on amassing data, or worse, using it only in isolated processes or departments when they should be focused on applying data throughout their everyday operations.   Technology is, of course, part

The TV landscape of 2021 is unrecognizable compared to that of the 1950s when TV ad exposure measurement was born. As viewing habits have evolved over the decades, the advertising industry hasn’t always kept up-to-date.  The worldwide pandemic and national lockdowns became a catalyst for change, with UK audiences spending

To stay competitive in today’s world, organizations must have their fingers on their customers’ pulse at all times. Fortunately, increasing amounts of data about consumer preferences and behaviors allow marketing teams to identify the evolution of markets and customer demands. Effectively using big data for marketing efforts is now far

Many people are breathing a sigh of relief that 2020 is finally over. I’m hopeful that on a global scale, 2021 can eventually help us move on from the pandemic and from political turmoil to shape kinder societies where economic interests and citizens’ wellbeing are in balance. Data is and

This article was originally published at Grit Daily and is reproduced with permission. Some things are just guaranteed to set me off. Denying facts, poor quality chocolate, and unsubstantiated myths top the list, although not necessarily in that order. I’ve had my fair share of exposure to all three recently,

What algorithms do dating apps use to find your next match? How is your personal data impacting your decision to go on a date? How is AI affecting your dating life?  Find out below. Technology has changed the way we communicate, the way we move, and the way we consume