As consumers across the globe become increasingly aware of their digital identity and personal data rights and further regulations take hold, it’s unsurprising that Google has announced it will not be replacing third-party cookies with identifiers and email addresses. Advertisers now need to look for new ways to engage valuable

Almost everything we do has been affected by Covid-19 – the way we use customer data is no exception. In adjusting your communication to reflect the sudden change in consumer habits, it’s key to adhere to data guidelines, including GDPR. You can only use data for the purpose for which

International Data Privacy Day is almost here. January 28 is a chance for all of us to raise awareness, remind ourselves of our commitments to data privacy, and ensure we know data protection best practices. Data privacy (sometimes called “information privacy”) is a subset of data protection that deals with the proper

polypoly Cooperative publishes a technical white paper featuring its core technology, the polyPod. The cooperative is the first of its kind: A pan-European data cooperative in which shareholder-members own and profit from the underlying technology. Download now! Things are totally out of control. We don’t know who has our data,

What is a VPN? How is it used? Why is it needed now more than ever before? Read on. Do you want to protect your online identity, stay safe on public wifi or bypass censorship on the internet? Then this article is for you. First a little background on how

For over the last decade, some of the most successful companies on earth have made their riches by mining user data and selling it to advertisers. The big question is whether this will continue to be a sustainable business model with the ever-mounting scrutiny on data privacy and if not

Throughout my ongoing meetings and conferences about the GDPR and how it relates to cutting-edge technologies, I encounter many ‘add-on’ privacy solutions such as ‘secure your Office 365’, ‘breach detection’ and ‘fix your network.’ Such options, which aim to patch privacy vulnerabilities as they arise, also have the secondary effect

In terms of pioneering data-based technology, IBM are the gold standard. Indeed, IBM has held the record for receiving the most patents every year for the past 25 years and has developed countless revolutionary technologies, from SQL to the world’s fastest supercomputer. It should come as no surprise that IBM

The pace of life and industry is accelerating at an unprecedented rate. Interconnected tech, inconceivably fast data processing capabilities and sophisticated methods of using this data all mean that we’re living in fast-forward. The Data Natives Conference 2018 will be exploring life at an accelerated pace, and what rapid innovation

It’s not new news that Europe is suffering from a near-chronic skills gap. It’s been going on for a while now, with industry experts and government bodies all scratching their heads over how to solve it. The problem is about to get a whole lot worse, as the soon-to-be-enforced General