The topic of prescriptive analytics or optimization (i.e. linear programming) has received increasing attention over the last few years, including new coverage by analyst firms such as Gartner, Advisory Board, Forrester and several industry thought leaders. Why the attention? Prescriptive analytics is analytics science that guides decision-making processes for businesses.
Big Data has been making noise in almost every facet of corporate America. From targeted marketing to reducing manufacturing defects, the promise of Big Data seems like the 21st century version of Warbug’s Tincture – a comprehensive, all-inclusive cure to the gross process negligence and overall corporate excesses of the 1990s. What