Data is the new black. Touted as a silver marketing bullet, data and scientific thinking will guide creativity in an evolving social and mobile universe. This is the rationale underlying the launch of OgilvyAmp, essentially an aggregation and rebranding of the data wonk’s buried among Ogilvy’s global offices. This is

The Disrupt Europe 2014 Hackathon just happened and the Old Billingsgate in London was witness to 89 teams come up with “neat, funny and smart” hacks that might somehow affect change through the tech industry, with the big prize winners having a lot to do with healthcare. The limelight belonged

The Industrial Internet (A combination of Big Data analytics and the Internet of Things) holds great potential if executives in healthcare and industrial sectors are to be believed, reveals a research published by GE and Accenture. To put things in perspective with regards to the economic potential of Industrial Internet,

Big Data may play a key role in impeding the recent outbreak of the Ebola virus according to experts in Data Science. Jai Vijayan while writing for Information Week explains its the unlikely channels are opening up to fight the spread. WHO’s predictions for this week, of 70% fatality rates

Tony Fadell, a former Jobs Protege & current co-founder and CEO of Nest believes that the idea of one central platform that runs smart homes of the future isn’t quite what things are moving towards. In a candid interview with Fast Company Executive Editor Noah Robischon,  the Nest chief executive talks about automated homes, among other

Ninety nine percent of social posts create no engagement according to new data from Social Flow. An unrelenting blizzard of posts that come and go quickly, an ADD public addicted to social and mobile media and brands using a two-way channel with a one-way mentality are contributing causes. Nobody can

LinkedIn has rolled out its Economic Graph Challenge to catalyze “bold thinking by smart, passionate individuals” and bring about “economic empowerment.” Branching out from the development of the Economic Graph — a “digital mapping of the global economy” that primarily consists of information about professionals, job opportunities and all relevant data to

Esri, a US-based global provider of Geographic Information Systems (GIS), has developed the  ZIP Code Lookup tool that enables the user to enter any ZIP Code in the United States and glean  information about the people who live in that area, such as household type, income, employment, vehicle preferences, and leisure

The European Commission in conjunction with the European Data industry has pledged €2.5 billion in a public-private partnership (PPP) in order to reinforce Europe’s data sector. The EU will contribute €500 million of the tax-payer’s money over the next five years, to the industry consortium’s €2 billion purse. European Commission

Google’s latest is an Add-on that uses machine learning to make predictions in Google Sheets. Dubbed Smart Autofill, the add-on uses the already available spreadsheet data to learn patterns and predicts the missing entries. It is unlike the standard “Autofill” feature of Sheets, which is capable of filling in simple