Just a few years ago, enterprise organizations had to be convinced that Big Data was a real-world opportunity worth investing in. By 2016, 63% of those enterprise leaders were saying they considered Big Data and advanced analytics initiatives a necessity in order to remain competitive. This year started with even

Big data and sports analytics are changing the ways many things in sports have traditionally been done. They are allowing for new processes that have the potential to alter the way that organizations conduct their scouting. This is because data science and sports analytics are opening up new data points

Simply put, non-subscription churn happens when users or customers, who can end their relationship with your business at any time, leave your website or sales funnel. These types of customers may gradually reduce their purchase frequency over time, or they may all of a sudden never buy again. Companies in nearly

This article is part of a media partnership with Data Analytics and Behavioural Science Applied to Retail and Consumer Markets conference, an event featuring high quality case studies, networking sessions and discussions full of insights on the Retail and Consumer Markets. It takes place June 28 at Millennium Hotel Mayfair, London. To learn more

Fintech is becoming an increasingly competitive market. A KPMG analysis saw investments decline in 2016 and investors are now more cautious about betting on segments that are becoming saturated. Lending and payments are two segments that saw increased participation over the past two years. Competitors come in all forms. We

As the creation and consumption of data continues to grow among businesses of all sizes, so does the challenge of analyzing and turning that data into actionable insights. According to IBM, 90 percent of the data in the world today has been created in the last two years, at 2.5

The digital age is characterised increasingly by the collective. The information generated by tapping into the minds of many is driving decisions in both the public and private sector; research is becoming social. On the back of this, a new science has emerged – known as opinion mining – which

Many process manufacturing owner-operators in this next phase of a digital shift have engaged in technology pilots to explore options for reducing costs, meeting regulatory compliance, and/or increasing overall equipment effectiveness (OEE). Despite this transformation, the adoption of advanced analytics tools still presents certain challenges. The extensive and complicated tooling

Business leaders are growing weary of making further investments in business intelligence (BI) and big data analytics. Beyond the challenging technical components of data-driven projects, BI and analytics services have yet to live up to the hype. Early adopters and proponents were quick to frame solutions as miraculous reservoirs of

We’ve published a white paper, where we look back at the big data and business intelligence trends over the past years and highlight examples of successful Data-as-a-Service products with deep dives into Social Media Monitoring, Self-Service BI and Visual Data Discovery and Analytics Merging the Physical and Virtual Worlds, complete with lessons