
Why Outsourcing Social Media Data Access is a Good Thing
It’s no news that unstructured data has been a highly sought after source since its inception, first for determining public topical insights and now for training machine learning algorithms. The critical question to answer is whether you should outsource the collection to overcome business challenges or not? Mike Madarasz explains

The Applications of Machine Learning Through Unstructured Text Data
Unstructured text data represents the biggest data set available to enterprises, yet most are unable to process the vast amount of data they collect to get any meaningful insight. Up to 80 percent of data available to enterprises is unstructured data, and comes in a variety of forms, such as

Berlin Buzzwords is Back! May 31st – June 3rd
Berlin Buzzwords, ‘Germany’s most exciting conference on storing, processing and searching large amounts of digital data’, is back for a sixth year! The conference will take place on May 31st to June 3rd, and this year it will be held at Postbahnhof. It will feature a range of presentations on large

Twitter Pulls Plug on Data Feed Sharing; Third Party Resellers Lose Access to Firehose
Twitter has pulled the plug on its data feed ecosystem by revoking access of its syndicated data feed of all tweets generated throughout the microblogging site, collectively called the ‘Firehose,’ to all partnered third parties. The move comes as a followup to its acquisition of the social media API aggregation

Dataminr is the Secret Weapon of Journalists and Hedge Funds
Dataminr, a real-time information discovery outfit, has picked up $130 million in growth capital in a Series D funding round, it announced on Tuesday after Wall Street Journal broke the news. “This newly raised capital will enable Dataminr to meet the tremendous global demand for our products, expand into new
Use Twitter Handle to Make Payments: Barclays Pingit Announced
Barclays will be the first British bank to offer payments using their twitter handle. The service – powered by its Pingit mobile phone app – aims to give the UK’s 13.5 million Twitter users the ability to make swift, secure payments through the social network without providing either their bank

Index Indicates Facebook is Bigger than We Thought, While Twitter is Flat
World’s leading link shortener, Bitly issued a report which indicates that Facebook’s influence has increased significantly from Q3 to Q4 with the largest boost coming from mobile devices. Facebook, they say has taken proactive steps to resolve the issue of dark social- those that have no referrer data and can’t

Twitter’s Postcode Targeting Could Prove Key in the UK General Election
Political parties contesting for the upcoming elections in UK can now up their game with Twitter’s latest geo-targeted advertising. Postcard targeting allows for campaign targeting on a much more granular level. The geo-targeting will provide advertisers (or campaigning political parties) accessibility to specific regions, metropolitan areas and postcodes. With this

The Top 100 Big Data Influencers
Yesterday, Onalytica released their report, announcing the top 100 big data influencers, and top 100 influencing brands, based on analysis of the #BigData hashtag on Twitter. The study analysed 403,185 #BigData tweets from 69,894 users, and used their unique influencer identifying technology to determine these users’ social clout. Whereas many

New Zealand’s Secret Santa: The Most Festive Data Application?
With Christmas just around the corner, we’re happy to share with you one of the most festive data applications we can think of- New Zealand Secret Santa. Just in case any of you are unfamiliar with the concept of a secret santa- everybody involved pools their names. Every participant receives