The SpaceX CEO Elon Musk is bringing a new logo to Twitter after all these years. The new Twitter X logo was published by a random user on the platform, and apparently, Musk liked it enough to use it in the big Twitter rebrand.
Elon Musk founded his first business under the name X.com. After some time, X.com merged with a different company, and PayPal took the lead. Elon Musk is so astute that he still owns the domain name X.com. You may have noticed that Elon employs the X word quite frequently. I think Elon Musk’s usage of the X word is extremely lucky, which is why it also appears in the name of his business, SpaceX.
Now we will see the same word on Twitter’s logo. The new Twitter X logo will change the website’s notorious blue bird.
— Elon Musk (@elonmusk) July 23, 2023
What is the story behind the new Twitter X logo?
Following a post from Twitter’s owner Elon Musk today, X.com has changed its URL to go to Twitter.com, and an “interim X logo” will soon take the place of the Twitter bird emblem. Musk spent a lot of time tweeting about the shift in the weeks before it happened.
Musk began tweeting about the Twitter makeover to X, the one-letter moniker he has consistently used in company and product names forever and did so for hours. The first tweet read, “Soon we shall bid adieu to the Twitter brand and, gradually, all the birds,” and was followed by another saying, “If a good enough X logo is posted tonight, we’ll make it go live worldwide tomorrow.”
Musk shared a picture of a blinking “X” and subsequently acknowledged in a Twitter Spaces audio chat that the Twitter logo would change, answering “Yes” and adding that “it should have been done a long time ago.”
The company changed its name to X Corp under Musk’s turbulent leadership after he purchased Twitter in October 2022, reflecting his desire to become a “super app” like China’s WeChat. He claimed that “buying Twitter is an accelerant to creating X, the everything app,” in October of last year.
Space Exploration Technologies Corp., also known as SpaceX, is Elon Musk’s rocket business. And in 1999, Musk established X.com, a firm that would later become PayPal, a provider of online banking services. Twitter is estimated to have 200 million active users every day. Still, since the tycoon acquired the so-called bird app for $44 billion in 2022 and fired most of its workforce, it has experienced numerous technological difficulties.
Since then, the social media platform has lost many users and advertisers as a result of the imposition of fees for formerly free services, adjustments to content regulation, and the reappearance of right-wing accounts that had been previously blocked.
Interim X logo goes live later today.
— Elon Musk (@elonmusk) July 23, 2023
“Abrupt” Twitter rebrand decision
It just took a day. Musk asked his 149 million followers to submit ideas for an X logo late on Saturday. He then picked one of the submissions and changed his profile photo to that image. In his replies to followers, he reaffirmed his intention to use it as a temporary design that “probably changes later, certainly will be refined.”
The website’s eventual rebranding will be the most blatant indication yet that it is no longer the same social network that it was before Musk’s acquisition of it last year. But it’s by no means the sole modification to Twitter under Musk.
Most recently, Twitter announced it would cap the number of direct messages (DMs) sent to free users, a hiring feature like LinkedIn appeared for Verified Organizations, and Musk announced that users would soon be able to upload “very long, complex articles” to the website.
Twitter rebrand and cryptocurrency
The new Twitter X logo is not the only innovation that Musk is currently working on. Users of Twitter will also have the chance to instantly purchase and sell stocks, cryptocurrency, and other assets. Twitter users already have access to some real-time data. Still, the agreement will dramatically increase the types of real-time trade data available to them and display a wider variety of financial instruments and asset classes.
Through its mobile app, Twitter will let users watch market charts and buy and sell stocks, cryptocurrencies, and other assets from eToro.
Elon Musk is working on an app that will go viral on social media. This platform will transform social media as a whole. Elon Musk constantly searches for innovative and unique ways to carry out tasks that defy our comprehension. This social media site will support cryptocurrencies under the moniker X App.
Featured image credit: Claudio Schwarz on Unsplash