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Atlas

Facebook’s Atlas Will Mine Its User Data Repository To Aid Marketers, Amidst Privacy Concerns
BI & AnalyticsNews

Facebook has launched the completely reduxed and rebuilt ad platform, called Atlas, that will deliver people-based marketing, helping marketers reach customers across devices, platforms and publishers immense trove of data of its 1.3 billion users. “Atlas has been rebuilt on an entirely new code base, with a user interface designed

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