His third internet start-up, Alastair founded Huddle with Andy McLoughlin as he was frustrated by existing enterprise technology’s inability to help people work together. Spending millions of dollars on a SharePoint implementation, only to watch it fail dismally, was the final straw.
In contrast, collaboration apps in our social lives just worked. As a result, Huddle was born. Alastair’s 11 year career has followed the trajectory of the internet. After his first startup, an online media business, Alastair moved into online exchanges and he built the first global soft commodities marketplace. When the business got bought-out by one of its investors, Alastair moved to Dunnhumby. Here he led its web-based marketing intelligence product from zero to $60 million sales within four years. He joined the board in 2005 to head up a 300 person global team, running their shopper loyalty practise. When Dunnhumby was purchased by Tesco, Alastair started Huddle. Alastair graduated from Southampton University with an MEng in Naval Architecture. As a passionate supporter of other entrepreneurs and the London start-up scene, Alastair co-founded the popular DrinkTank event and spends his free time investing in and mentoring other start-ups.