The South Korea-based tech giant has once again captivated attention with its Samsung Ballie robot, now reimagined as a projector. Revealed at CES 2024, Samsung introduced an upgraded version of the spherical Ballie robot. Its standout new capability is projecting images onto floors, walls, or ceilings, accompanying you throughout your home.
Use [Ballie] to project images and stream content on walls, and it can automatically adjust the picture based on the wall distance and lighting conditions. It [can] automatically detect people’s posture and facial angle and adjust the optimal projection angle for you.
-Samsung press release
Samsung Ballie robot in-action
In a delightful demonstration video, the Samsung Ballie robot, showcased in its playful yellow hue, revealed a range of ingenious projection capabilities. The video illustrated how Ballie can entertain pets by projecting a bird video for a dog, facilitate communication by displaying video calls on a wall, and even enhance workout sessions by showing fitness videos.
CES 2024 announcements: Most interesting products
The company further emphasized that the Samsung Ballie robot is equipped to automatically adjust its projections based on its distance from the wall and the ambient lighting conditions. Remarkably, it stands as the world’s first projector capable of detecting a person’s posture and facial orientation to optimize the projection angle for an enhanced viewing experience.
Beyond projection, the Samsung Ballie robot also demonstrated its prowess as a smart home assistant in the video. It was shown activating lights, dispensing dog food, and sending text updates about its actions. Ballie’s versatility extends to controlling various home appliances like air conditioners, lights, and laundry machines. It can also accompany you around your home, greeting you as you enter. The video culminated with Ballie transforming a bedroom ceiling into a cosmic scene, showcasing its potential to create immersive environments in your home.
Samsung Ballie price
During CES 2020, Samsung initially introduced the Ballie robot, captivating the audience as it rolled around the stage. However, at this year’s event, the company chose to showcase the Samsung Ballie robot exclusively through a video presentation.
Samsung is promising an array of advanced functionalities beyond these initial features. These include automatic reminders to water household plants, providing access to remote medical services for elderly members of the household, and the capability to personalize interactions based on the nearby individuals it senses. Yet, specifics about these additional features, as well as the Samsung Ballie robot’s market availability and pricing, are still pending clarification.
The lingering question is whether these innovative features will be compelling enough to persuade homeowners to invest in the Samsung Ballie robot once it becomes available for purchase. The success of home robots in the consumer market has historically been unpredictable, and it remains to be seen if the Samsung Ballie robot will change this trend.
Samsung at CES 2024
At CES 2024, Samsung Electronics not only showcased the evolved Samsung Ballie robot but also revealed a spectrum of AI-enhanced products and services, emphasizing the integration of artificial intelligence in daily life. Jong-Hee (JH) Han, leading Samsung’s Device eXperience (DX) Division, highlighted how AI will play a crucial role in making connected technologies more intuitive and unobtrusive.
Jonathan Gabrio from Samsung Electronics America outlined how AI is transforming Visual Display products and Digital Appliances. The Samsung Neo QLED 8K QN900D, equipped with the NQ8 AI Gen 3 processor, brings an unprecedented 8K quality viewing experience and AI-enhanced image processing. It also features Active Voice Amplifier Pro for optimized audio, and Tizen OS Home for a superior entertainment experience.
Samsung’s The Premiere 8K projector sets a new benchmark with a 150-inch display and wireless 8K transmission. The Music Frame speaker, another innovative offering, integrates seamlessly into home environments and syncs with Samsung TVs and soundbars.