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Adobe launches public beta of AI Assistant for Photoshop

Adobe emphasized that while it is opening its platform to third-party models, its native Firefly models remain the only "commercially safe" option backed by legal indemnity.

byEmre Çıtak
March 11, 2026
in Artificial Intelligence, News
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Adobe announced its AI assistant for Photoshop is now available in beta on the web and mobile applications. The company is also adding new AI-powered image-editing capabilities to its Firefly media-creation tool.

The beta release expands on a feature first announced during the Adobe MAX event in October. The assistant allows users to remove objects, change colors, and adjust lighting using natural language prompts. This development signals a broader integration of generative AI into core creative workflows for a wide user base.

Adobe stated that paid Photoshop users will have unlimited generations with the AI assistant through April 9. Free users will receive 20 generations to start. The company is also launching an AI markup feature in public beta, which lets users draw markers for the AI to transform objects.

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https://blog.adobe.com/media_12b206092d4df34ffafc06f9842e0e9a30ad9de6d.mp4

Video: Adobe

The Firefly tool is receiving several new features, including Generative Fill, generative remove, generative expand, and generative upscale. Adobe is adding a one-click tool to remove backgrounds from images. The company said in February that it allows unlimited generations for Firefly subscribers to encourage usage.

Adobe has added more than 25 third-party video and image-generation models. These include Google’s Nano Banana 2, OpenAI’s Image Generation, Runway’s Gen-4.5, and Black Forest Labs’ Flux.2 Pro.


Featured image credit

Tags: AdobeFeaturedfirefly

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