Lomography announced the Lomo MC-A, a new 35mm point-and-shoot film camera available for preorder at $549. The camera will be manufactured in small batches, with initial deliveries scheduled to be completed before December 24th.
The Lomo MC-A is constructed with a metal body and is available in black or silver finishes. It is equipped with a fixed 32mm f/2.8 autofocusing glass lens and features a built-in flash. Operation includes a manual film-advance lever. A key power feature is its included CR2 battery, which is rechargeable via a USB-C connection, a modern convenience for a film camera. The device also retains the flexibility to be powered by standard disposable CR2 batteries when necessary.
This model incorporates several advanced controls, moving beyond the simpler specifications often associated with Lomography’s reputation for “toy-like” cameras. The MC-A provides users with full manual exposure control, as well as both automatic and aperture-priority shooting modes. In addition to its autofocus system, the camera has an option for manual zone focusing. Another capability is its function for creating multi-exposure captures, allowing multiple images to be layered onto a single frame of film. These features position the camera as a competent tool for street photography and everyday use.
In a comparison with the Pentax 17, the Lomo MC-A is a full-format 35mm camera, whereas the Pentax is a half-frame model. The MC-A is priced $50 higher and weighs approximately 42 grams more than the Pentax 17. The full-frame format of the Lomo camera is designed to yield higher resolution images. The half-frame design of the Pentax, by contrast, allows for a greater number of exposures, up to 72 shots, per standard roll of film.
The Lomo MC-A package includes several accessories. It comes with a “Splitzer” lens attachment, which is used to segment multiple exposures onto the same frame for creative compositions. Also included are flash gels, which can be fitted over the built-in flash to produce bold and colorful lighting effects. The camera body itself is inscribed with the slogan, “Everybody is equal before the lens — and behind it.”