Dataconomy
  • News
    • Artificial Intelligence
    • Cybersecurity
    • DeFi & Blockchain
    • Finance
    • Gaming
    • Startups
    • Tech
  • Industry
  • Research
  • Resources
    • Articles
    • Guides
    • Case Studies
    • Glossary
    • Whitepapers
  • Newsletter
  • + More
    • Conversations
    • Events
    • About
      • About
      • Contact
      • Imprint
      • Legal & Privacy
      • Partner With Us
Subscribe
No Result
View All Result
  • AI
  • Tech
  • Cybersecurity
  • Finance
  • DeFi & Blockchain
  • Startups
  • Gaming
Dataconomy
  • News
    • Artificial Intelligence
    • Cybersecurity
    • DeFi & Blockchain
    • Finance
    • Gaming
    • Startups
    • Tech
  • Industry
  • Research
  • Resources
    • Articles
    • Guides
    • Case Studies
    • Glossary
    • Whitepapers
  • Newsletter
  • + More
    • Conversations
    • Events
    • About
      • About
      • Contact
      • Imprint
      • Legal & Privacy
      • Partner With Us
Subscribe
No Result
View All Result
Dataconomy
No Result
View All Result

Google’s AI just got ad-ified

Ads may appear "where relevant" below and integrated within AI Mode responses during an initial test phase for U.S. users on desktop and mobile.

byKerem Gülen
May 22, 2025
in Artificial Intelligence, News
Home News Artificial Intelligence

Google announced plans to integrate advertisements into AI Mode, its AI-powered search experience, marking a significant step in the company’s strategy to monetize its AI advancements.

Ads may appear “where relevant” below and “integrated into” AI Mode responses during a test phase, according to Google. AI Mode allows users to pose questions and receive AI-generated responses, with the option to explore further through follow-up questions and links to websites.

“In some cases, a website builder might be a good next step [in an AI Mode query], so we may show a helpful ad that can help [users] get started,” Google explained in a blog post. “From there, [the user] can ask questions to explore possible business ideas, what type of content they should develop, and even learn about their target audience.”

Stay Ahead of the Curve!

Don't miss out on the latest insights, trends, and analysis in the world of data, technology, and startups. Subscribe to our newsletter and get exclusive content delivered straight to your inbox.

Given that advertising represents Google’s primary revenue stream—the company reported $66.89 billion in ad revenue in Q1 2025—the integration of ads into AI Mode was anticipated. However, consumer sentiment regarding AI and advertising remains cautious. A recent CivicScience poll revealed that 36% of U.S. adults express apprehension about AI in advertising, indicating a potential reluctance to purchase from brands utilizing AI in their ads.

Advertisers currently using Google’s Performance Max, Shopping, and Search campaigns with “broad match” will be eligible to have their ads displayed within AI Mode. Initially, users in the U.S. will see Search and Shopping ads in AI Mode across both desktop and mobile platforms.


Google’s ad empire expands into AI chat


Several competitors are also exploring advertising within their AI products. AI-powered search engine Perplexity launched ads in November and has not dismissed the possibility of collecting data beyond its platform to facilitate more targeted advertising. Microsoft previously conducted a brief pilot program for ads in its Copilot chatbot, and OpenAI has indicated it may adopt an ad-supported model to complement subscription services.

Separately, Google announced an expansion of ads within AI Overviews, its Google Search feature that automatically synthesizes and summarizes answers to queries. Search and Shopping ads will soon appear on desktop in the U.S., with plans to extend to “select countries” on both mobile and desktop in English.

These ads are inserted into AI-generated summaries “when relevant to both the query and the response provided” and are clearly labeled as “Sponsored,” according to Google.


Featured image credit

Tags: AdsGoogle

Related Posts

China’s censorship tech finds new markets abroad

China’s censorship tech finds new markets abroad

September 9, 2025
Plex data breach exposes user emails, usernames, and hashed passwords

Plex data breach exposes user emails, usernames, and hashed passwords

September 9, 2025
UK study finds Microsoft 365 Copilot especially valuable for neurodiverse employees

UK study finds Microsoft 365 Copilot especially valuable for neurodiverse employees

September 9, 2025
AlterEgo builds a device that lets you talk to AI without a sound

AlterEgo builds a device that lets you talk to AI without a sound

September 9, 2025
Court ruling signals new battleground for publishers

Court ruling signals new battleground for publishers

September 9, 2025
Settlement doubts loom over Anthropic’s pirated book case

Settlement doubts loom over Anthropic’s pirated book case

September 9, 2025

LATEST NEWS

China’s censorship tech finds new markets abroad

Plex data breach exposes user emails, usernames, and hashed passwords

UK study finds Microsoft 365 Copilot especially valuable for neurodiverse employees

AlterEgo builds a device that lets you talk to AI without a sound

Court ruling signals new battleground for publishers

Settlement doubts loom over Anthropic’s pirated book case

Dataconomy

COPYRIGHT © DATACONOMY MEDIA GMBH, ALL RIGHTS RESERVED.

  • About
  • Imprint
  • Contact
  • Legal & Privacy

Follow Us

  • News
    • Artificial Intelligence
    • Cybersecurity
    • DeFi & Blockchain
    • Finance
    • Gaming
    • Startups
    • Tech
  • Industry
  • Research
  • Resources
    • Articles
    • Guides
    • Case Studies
    • Glossary
    • Whitepapers
  • Newsletter
  • + More
    • Conversations
    • Events
    • About
      • About
      • Contact
      • Imprint
      • Legal & Privacy
      • Partner With Us
No Result
View All Result
Subscribe

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy Policy.