Submagic

Modality: Audio, Video
Last Updated: January 19, 2026
Pricing: Freemium, Paid options from Free tier available, Billing frequency: Monthly
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Overview

Submagic is an AI-powered video editing tool designed for content creators, teams, and businesses to transform raw footage into viral short-form videos for TikTok, Reels, and YouTube Shorts in just a few clicks. It features automatic caption generation in 48-50+ languages with 99% accuracy, dynamic emojis, keyword highlights, and trendy templates to enhance engagement. Additional capabilities include Magic Clips for extracting highlights, auto B-roll from stock libraries, smooth transitions, auto-zooms, cuts to remove silences, sound effects, background music, AI audio cleanup, video translation to 100+ languages, and auto-generated descriptions, hashtags, titles, and cover images. The browser-based platform supports easy imports from YouTube or file uploads and exports optimized for social media, with collaborative features for teams. It's efficient for repurposing long videos and boosting social reach, though primarily focused on short-form content.

Pros & Cons

Pros

  • Generates accurate captions with 99% accuracy
  • Supports 48-50+ languages for transcription
  • Dynamic emoji generation and keyword highlights
  • Trendy templates for engaging content
  • Auto description and hashtags for better reach
  • Time-saving automation for video editing
  • Used by top content creators with high ratings

Cons

  • Limited to 48-50 languages for captions (100+ for translation)
  • No mobile version available
  • No multi-user support despite team focus
  • Possibly overused templates
  • No custom template options
  • Not open-source
  • Limited to short-form social media videos
  • Lacks API for integration
Q&A
What is Submagic? +

Submagic is an AI-powered tool that generates captions and enhances short-form videos for social media, transforming raw footage into viral shorts with AI edits, B-roll, transitions, and more.

How many languages does Submagic support for captions? +

Submagic supports transcription and captions in 48-50+ languages with 99% accuracy, and video translation to 100+ languages.

What unique features enhance viewer engagement? +

Dynamic emojis, keyword highlights, trendy templates, auto descriptions, hashtags, auto-zooms, transitions, and sound effects boost engagement.

Does Submagic offer video editing capabilities? +

Yes, it includes AI video editing with Magic Clips, auto B-roll, transitions, zooms, cuts, audio cleanup, and music addition.

Is Submagic suitable for beginners? +

Yes, it's browser-based, simple, and requires no prior editing experience, with one-click features.

What platforms is Submagic optimized for? +

TikTok, Reels, YouTube Shorts, and other social media for short-form videos.

Does Submagic support team collaboration? +

Yes, it's designed for teams, businesses, and content creators with collaborative project features.

How does Submagic save time for creators? +

It automates captioning, editing, B-roll addition, cuts, and optimizations in 3 clicks, repurposing long videos quickly.

What are Magic Clips? +

AI extracts the best moments from long videos to create viral shorts automatically.

Is there a free tier? +

Yes, Submagic offers a freemium model with a free tier and paid monthly subscriptions.

Reviews