Posts Tagged

Second-Party Data

Second-Party Data
Big DataContributors

As 2017 quickly approaches, businesses are focused more than ever before on gleaning insights from first-party, third-party and most recently, second-party data. Yes, that’s right – second-party data. Now, some of you might be wondering, What exactly is second-party data? Unlike first and third-party data, second-party data is shared between

Read More