IT companies and business heavyweights are joining forces in a shared industry effort focused on promoting and advancing the state of Apache Hadoop and Big Data technologies for the enterprise. Introducing the Open Data Platform Initiative (ODP) which will in essence, help enterprises enhance business value globally with Hadoop. Founding

Microsoft is rolling out new Azure services as a part of the larger strategy to “help more people realize the possibilities of big data.” Last week, at the  Strata + Hadoop World conference in San Jose, the tech giant claimed to make “big data simpler and more accessible” to the

Apple has announced an investment of €1.7 billion to establish two data centers, one each in Ireland and Denmark, running completely on renewable energy and will support its services iTunes Store, App Store, iMessage, Maps and Siri in Europe. Marking Apple’s biggest such investment in Europe, the data centers will

The French retargeted advertising outfit Criteo has acquired DataPop, a Los Angeles-based company that helps match a retailer’s catalogued products with actual user shopping plans. With a workforce of 40, DataPop was bought for at least 10 Million euros, according to 2015 guidance reports. The announcement came earlier last week

At Criteo we display online advertisement, and we sell clicks to our clients. So we have to predict, for each of our 2 billion daily banners, whether it will likely be clicked or not. That’s why we use machine learning, and we feed the algorithms of our well-oiled engine with

Rapidly changing market dynamics and increased GRC (governance, regulatory and compliance) requirements are pressuring more IT departments to evolve toward a hybrid data center strategy. A hybrid data center approach lets organizations retain and fully amortize legacy infrastructure, while curbing capital expenditures on new data centers. It also provides the

Social intelligence and visualisation company Wayin have gone further in their endeavour to root out social media gold by devising a search engine of sorts. This latest offering has been developed to enable marketers in digital media to gain insight on and engage the target audience through organised display of

Researchers from ETH Zurich have devised a novel method for long-term, error-free storage of information on glass encapsulated segments of DNA. When they say “long term”, they mean over a million years and “error-free” means all the gaps and false information in the encoded data that arises through chemical degradation

Most approaches to measuring the influence that different interest groups have in Congress favor quantitative metrics like money spent lobbying vs money saved in tax breaks. But while that kind of data is great at shining a spotlight on an individual corporation, it does little to illuminate the playing field

Influence marketing innovators Triberr have acquired semantic search engine Scoutle for an undisclosed amount, according to an announcement made yesterday. Triberr co-founder and CEO, Dino Dogan, told VentureBeat: “When I first saw Scoutle from the outside, I wasn’t impressed. But when Godfried Van Loo, the founder of Scoutle let us