Data has never been more relevant for understanding consumer behavior. With data scientists in high demand and earning six figures or more a year, this is undeniable. Technology is changing the way that consumers think and behave. By creating experiences that align with consumer demands, business leaders can create profits

What do fat fingers, power failures, and Godzilla have in common? Answer: They have all been responsible for IT outages that, even if they aren’t caused by Godzilla, can cause monster-sized budget holes for companies. How monster-sized? A Rand Organization report says that according to 98% of organizations, IT outages

A few years ago, I combined my day job as a data engineer, helping customers engineer data analytics, with my love for  football and set out to beat the bookies. It’s an exciting game to play, and I have learned a lot about the merits of different predictive models that

Here is how Big Data can help you in your growth strategies in ecommerce Ecommerce is taking a bigger slice of the global retail pie. In the US, for example, ecommerce currently accounts for approximately 10% of all retail sales, a number that’s projected to swell to nearly 18% by

In 2018, the GDPR changed how tech companies handle data privacy. In 2019, it’s influencing the public’s perception of internet privacy and changing how tech companies treat violations—and one another. Last month, I wrote about the state of internet privacy in the context of the GDPR and other regulations that

Big Data and AI can help with the growing care provider shortage. Here is how and why. One percent of the global population possesses 40-percent of all the world’s wealth, a persistent issue for which economists and politicians have debated about for some time. Economic inequality is a problem that’s

Here is why Data Scientists need to think like a behavioural economist or psychologist when they communicate or story tell their insights. This helps companies to take concrete and bias-free decisions to acquire customers, retain employees and deal with managers within the organization. Picture this scenario: There are two investment

The challenges facing cities in the 21st century are greater than ever. A new focus is required to overcome the emerging social, technological, economic, environmental, and political forces exerting pressure on cities. This new focus must address how to create cities that are sustainable– for citizens, for business and for

Last year, we set up a prediction model on crime in London. We had established the model already, grounded in open data, but updated it to make predictions about 2017. We took the data provided by the police in the greater London area, and by enriching this data with Points

An insider tip: if you’re looking for the real inside track on tech innovation at a conference, look to the startups. Undoubtedly the larger companies have the resources and brainpower to fuel the innovations of tomorrow, but many of the nascent ideas which will revolutionise the ways we live and