Posts In Category

Retail & Consumer

Speed is crucial in the consumer goods space. Big Data helps companies be more responsive to rapidly-changing trends, allowing market players to increase revenue and reduce wasted expenditure.

Telecom Giant Verizon Shells Out $7.4M To Settle Consumer Privacy Investigation
NewsRetail & Consumer

In what the US Federal Communications Commission has termed as an “unacceptable”  usage of personal consumer information for marketing purposes, telecom giant, Verizon Communications has agreed to pay a fine of $7.4 million to the US Treasury. Travis LeBlanc, Acting Chief of the FCC’s Enforcement Bureau said in a statement,

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Ibm’s Watson Focuses On Fashion Trends To Help Customers Decide What To Wear
Data ScienceNewsRetail & Consumer

In a bid to reach out to more retail companies, IBM’s cognitive computing platform Watson might be utilised to fabricate ‘fashion’ apps that overlay structured and unstructured data to help people decide what to wear. While at the Melbourne Spring Fashion Week, IBM Watson’s global retail transformation leader Keith Mercier spoke

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Us Law Enforcement Scrutinize Possible Credit Card Data Breach At Home Depot
NewsRetail & Consumer

American retail giant Home Depot maybe the latest company to fall victim to a massive online data breach. Initial reports surfaced on cybersecurity journalist Brian Krebs’ website, about a new batch of stolen credit and debit cards that went on sale in the cybercrime underground on Tuesday morning. Various banks

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Improving The Steam Recommender System, Emptying Your Wallet
Machine LearningRetail & ConsumerUncategorized

We recently caught up with Kevin Wong, a business intelligence professional and machine learning enthusiast, to talk about his latest project: Building a better recommender system for Steam. For anyone who isn’t familiar, Steam is a digital distribution platform for games, developed by Valve Corporation. It boasts over 75 million

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Real Life Analytics Will Identify Shoppers In Less Than A Second
Machine LearningNewsRetail & Consumer

The futuristic idea of shops knowing your age, gender and race when you walk into a store and targeting products accordingly is becoming a reality. Real Life Analytics, a MassChallenge startup based out of Boston, have developed computer vision software which can determine your demographic profile within 20 milliseconds of

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Adidas Sap Hana
NewsRetail & Consumer

In an effort to improve its response to buying trends and costumer preferences, sportswear giant Adidas is now starting to use the MicrosStrategy’s analytics platform which is based on SAP’s cloud-based in- memory computing platform HANA. Michael Voegele, Vice President of Global IT and Head of Enterprise Architecture at Adidas

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Bol.com- The Science Behind The Finding The Perfect Product
ConversationsRetail & Consumer

Bol.com is an online retail portal based out of the Netherlands. They sell over 8 million products, stocking everything from entertainment to electronics, from books to jewellery. Recommending the perfect product from this vast range can be like finding a needle in a haystack; we caught up with Barrie Kersbergen,

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Avansera Takes Home Eu Idea 'Smart Spaces' Prize
BI & AnalyticsRetail & Consumer

Avansera, a Finnish consumer analytics startup, just won the 3rd place in the EU Idea “Smart Spaces” Challenge, a series of pitching competitions organised by EIT ICT labs with over 800 entrants from across Europe. They won €15,000, as well as coaching and mentoring from experts of the EIT ICT

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Uber: Mapping Prostitution And &Quot;The Walk Of Shame&Quot;
Retail & Consumer

With the recent furore among cab drivers about the growing prominence of Uber in London, Paris, Milan, Madrid and Berlin, we thought it would be interesting to see how the mobile-app, car-for-hire company uses big data to better its services. Below are 2 ways Uber has used data to understand

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Ibm Technology Arranging Marriages In India
NewsRetail & Consumer

IBM recently announced that Matrimony.com, one of India’s leading marriage matchmaking conglomerates, has begun using IBM Big Data and Analytics technology in order to create better matches for their subscribers. With over 3 million users across hundreds of micro-sites, Matrimony.com has no shortage data points with which to pair up

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