Without a doubt, publishers are well-placed to harness the relationship with their audience – possessing the means to collect and build the strong first-party data sets required to deliver personalized experiences and power various revenue streams. But, as the industry moves further away from cookie-based targeting – and Google speaks

As consumers across the globe become increasingly aware of their digital identity and personal data rights and further regulations take hold, it’s unsurprising that Google has announced it will not be replacing third-party cookies with identifiers and email addresses. Advertisers now need to look for new ways to engage valuable

Let’s forget some of the most complex Artificial Intelligent (AI) systems out there, such as those in self-driving cars, robotic arms, and more, for a while and just focus on the systems on our smartphones. Consider a comparatively simpler application like Google Lens, which uses computer vision for image annotation

Data monetization can be an effective tool for helping companies and sectors boost profits and keep consumers happy. Here are five of the industries that data monetization strategies could benefit the most. Music The music industry experienced a prolonged period of upheaval due in large part to streaming services’ popularity.

The Western Digital Ultrastar® DC SN640 NVMe SSD is a mainstream NVMeTM SSD targeting broad deployment as boot, caching, or primary storage in data center IT and cloud environments. It is a popular and efficient storage solution for enterprise-scale tasks that require consistent quality of service and low latency for

This article originally appeared on Hackernoon and is reproduced with permission. Hyper-casual games have captured the mobile games industry’s interest ever since the incredible meteoric rise (and fall) of Flappy Bird in 2014. In 2018, the total mobile games market stood at $50 billion, of which $10 billion came from

Data professionals have long debated the merits of the data lake versus the data warehouse. But this debate has become increasingly intense in recent times with the prevalence of data and analytics workloads in the cloud, the growing frustration with the brittleness of Hadoop, and hype around a new architectural

The TV landscape of 2021 is unrecognizable compared to that of the 1950s when TV ad exposure measurement was born. As viewing habits have evolved over the decades, the advertising industry hasn’t always kept up-to-date.  The worldwide pandemic and national lockdowns became a catalyst for change, with UK audiences spending

Computing advances and data expansion have suddenly made AI part of everyday life and an invaluable tool for almost every industry. Healthcare, manufacturing, transportation, law enforcement, national defense, and education all stand on the precipice of revolutions due to AI’s evolution – but perhaps no field is so perfectly suited

This article originally appeared on VentureBeat and is reproduced with permission. Even state-of-the-art automatic speech recognition (ASR) algorithms struggle to recognize the accents of people from certain regions of the world. That’s the top-line finding of a new study published by researchers at the University of Amsterdam, the Netherlands Cancer Institute, and the Delft