Dataconomy
  • News
    • Artificial Intelligence
    • Cybersecurity
    • DeFi & Blockchain
    • Finance
    • Gaming
    • Startups
    • Tech
  • Industry
  • Research
  • Resources
    • Articles
    • Guides
    • Case Studies
    • Glossary
    • Whitepapers
  • Newsletter
  • + More
    • Conversations
    • Events
    • About
      • About
      • Contact
      • Imprint
      • Legal & Privacy
      • Partner With Us
Subscribe
No Result
View All Result
  • AI
  • Tech
  • Cybersecurity
  • Finance
  • DeFi & Blockchain
  • Startups
  • Gaming
Dataconomy
  • News
    • Artificial Intelligence
    • Cybersecurity
    • DeFi & Blockchain
    • Finance
    • Gaming
    • Startups
    • Tech
  • Industry
  • Research
  • Resources
    • Articles
    • Guides
    • Case Studies
    • Glossary
    • Whitepapers
  • Newsletter
  • + More
    • Conversations
    • Events
    • About
      • About
      • Contact
      • Imprint
      • Legal & Privacy
      • Partner With Us
Subscribe
No Result
View All Result
Dataconomy
No Result
View All Result

Netflix gets a TikTok-esque feed for its app

This new personalized feed allows users to scroll through video snippets tapping to watch the full title save it or share with friends.

byKerem Gülen
May 7, 2025
in News, Tech

Netflix is testing a short-form video feature, signaling its efforts to retain viewer attention amidst growing competition from apps like TikTok, YouTube Shorts, and Instagram Reels. The company announced the feature at its first-ever product and tech event, where it also revealed several other upcoming plans.

The new mobile-only vertical feed allows users to scroll through curated clips of Netflix’s original titles. Users can tap on buttons to watch the entire show or movie, save it to their “My List,” or share it with friends. The clips are taken from the “Today’s Top Picks for You” section, making the feed personalized to each user.

The feature is set to roll out globally on iOS and Android devices in the coming weeks and will appear as a tab on the in-app homepage. This move follows a trend among streaming services, with Tubi and Peacock having launched similar features.

Stay Ahead of the Curve!

Don't miss out on the latest insights, trends, and analysis in the world of data, technology, and startups. Subscribe to our newsletter and get exclusive content delivered straight to your inbox.

Netflix has previously experimented with short-form video content, launching “Fast Laughs” in 2021. However, the new test aims to reach a broader audience beyond comedy fans. The company is also redesigning its TV homepage, improving real-time recommendations, and introducing an AI-powered search tool.


Netflix wants you to search by feeling now


The homepage update includes moving the “Search” and “My List” shortcuts to the top of the page for easier access. Netflix has also introduced “callout” badges to help viewers discover titles, such as Emmy-winning content. The improved real-time recommendation system considers factors like recently watched trailers or searched actors to provide personalized suggestions.

For instance, if a user gives a thumbs up to the TV series “Wednesday,” the system will adjust their homepage to display similar recommended titles. The AI-powered search tool will further enhance the user experience by providing more accurate results.


Featured image credit

Tags: Netflix

Related Posts

Z.AI GLM-4.6 boosts context window to 200K tokens

Z.AI GLM-4.6 boosts context window to 200K tokens

October 2, 2025
OpenAI releases Sora 2, iOS app with real-world inserts

OpenAI releases Sora 2, iOS app with real-world inserts

October 2, 2025
Bitrig: SwiftUI apps from voice using Apple Intelligence

Bitrig: SwiftUI apps from voice using Apple Intelligence

October 2, 2025
Bengio warns hyper-AI preservation goals threaten humanity

Bengio warns hyper-AI preservation goals threaten humanity

October 2, 2025
Apple TV 4K to feature A17 Pro chip and Apple Intelligence

Apple TV 4K to feature A17 Pro chip and Apple Intelligence

October 2, 2025
Instagram tests Reels-first home tab in India

Instagram tests Reels-first home tab in India

October 2, 2025

LATEST NEWS

Z.AI GLM-4.6 boosts context window to 200K tokens

OpenAI releases Sora 2, iOS app with real-world inserts

Bitrig: SwiftUI apps from voice using Apple Intelligence

Bengio warns hyper-AI preservation goals threaten humanity

Apple TV 4K to feature A17 Pro chip and Apple Intelligence

Instagram tests Reels-first home tab in India

Dataconomy

COPYRIGHT © DATACONOMY MEDIA GMBH, ALL RIGHTS RESERVED.

  • About
  • Imprint
  • Contact
  • Legal & Privacy

Follow Us

  • News
    • Artificial Intelligence
    • Cybersecurity
    • DeFi & Blockchain
    • Finance
    • Gaming
    • Startups
    • Tech
  • Industry
  • Research
  • Resources
    • Articles
    • Guides
    • Case Studies
    • Glossary
    • Whitepapers
  • Newsletter
  • + More
    • Conversations
    • Events
    • About
      • About
      • Contact
      • Imprint
      • Legal & Privacy
      • Partner With Us
No Result
View All Result
Subscribe

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy Policy.