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Amazon is betting $100 billion on AI: Will it pay off like Nvidia?

Amazon's announcement came after it reported mixed results for the fourth quarter, projecting weaker-than-expected sales for the current period

byKerem Gülen
February 7, 2025
in Artificial Intelligence, News
Home News Artificial Intelligence

Amazon announced plans to increase its capital expenditures to $100 billion in 2025, focusing on investments in artificial intelligence. This figure surpasses last year’s spending of approximately $83 billion.

Amazon plans $100 billion AI investment by 2025

CEO Andy Jassy stated during a call with investors that Q4 capital expenditures of $26.3 billion were indicative of an annualized rate expected in 2025, with the “vast majority” directed toward AI for Amazon Web Services (AWS).

The company is accelerating investments in data centers, networking hardware, and other infrastructure to meet the growing demand for generative AI, which surged following the release of OpenAI’s ChatGPT in late 2022. Amazon has launched several AI initiatives, including the Nova models, Trainium chips, a shopping chatbot, and a marketplace for third-party models known as Bedrock.

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Amazon’s announcement came after it reported mixed results for the fourth quarter, projecting weaker-than-expected sales for the current period. This news overshadowed a profitable quarter, where the company achieved a net profit of $20 billion, almost double the $10.6 billion reported for the same period a year prior. Despite this strong performance, Amazon shares fell over 4% in after-hours trading.

Jassy addressed investor concerns, describing the increased spending as a “once-in-a-lifetime type of business opportunity,” and expressed confidence that both customers and shareholders would benefit in the medium to long term. He noted that capital expenditures would also be directed towards enhancing the efficiency of Amazon’s retail operations.

Other tech firms are investing heavily in AI as well. Alphabet, Google’s parent company, expects to spend approximately $75 billion on capital expenditures this year, while Microsoft plans to allocate $80 billion in fiscal 2025 for AI-driven data center expansion. Meta has also announced intentions to invest up to $65 billion on similar infrastructure.

Amazon’s strong financial position is supported by robust margins across its various business segments, including AWS, which reported a 37% operating profit margin in Q4, translating to $10.6 billion on revenues of $28.8 billion. The company’s advertising division is believed to carry an even better profit margin than AWS, although detailed profit metrics for advertising are not disclosed.

In 2024, Amazon’s operating expenses grew only 6%, while total revenue increased by 11%. The company’s quarterly revenue for Q4 was over $187 billion, a 10% year-over-year growth, making it likely that Amazon has outperformed Walmart in quarterly sales for the first time.


DeepSeek rocked the market once and here’s why it could happen again


Jassy indicated that operational efficiencies have continued to improve, with costs per shopping order decreasing due to a restructured warehouse network that minimizes transportation costs and speeds up deliveries.

Despite the successful financial results for the last quarter of 2024, Amazon’s stock reaction reflects investor uncertainty regarding the company’s first-quarter guidance, which fell short of analyst expectations. Executives attributed this guidance to “unusually large” foreign exchange impacts and the Leap Year effect of having an extra day of sales in the previous quarter.

A recent success of Chinese AI startup DeepSeek, which claimed to have developed a competitive AI model at a fraction of the cost, has led to skepticism about the spending strategies of major tech companies. In response, Jassy emphasized that future reductions in the costs of training and running AI models could lead to a broader adoption of AI across industries, enhancing corporate efficiencies.


Featured image credit: Amazon

Tags: AIamazonFeatured

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