The Useful Business Analytics Summit is a platform for corporate peers
to meet and determine how analytics can improve business decision
making. The focus will be on how to identify and analyze useful data, to
get useful insights which can drive useful business decisions. Presenters
will be exclusively corporate practitioners – professionals who are
dedicating their careers to promoting and facilitating data driven
decisions in their organizations.

    • EXTRACT BUSINESS VALUE FROM ANALYTICS: Hear real world
      case studies on how to ensure a strong ROI from your analytics
      initiatives
    • UNDERSTAND WHEN YOU NEED REAL-TIME DATA AND HOW
      TO GET IT: See what is happening with your customers in real
      time so you can respond before your competitors do
    • GET A 360° VIEW OF YOUR CUSTOMERS: Integrate dierent
      types of data from multiple sources for deeper insights and
      more personalized marketing campaigns
    • DRIVE FASTER, MORE ACCURATE DECISION MAKING:
      Use dashboards and visualization tools to ensure analytics
      findings are communicated eectively for the fastest
      data-driven business decisions
    • USE MEANINGFUL DATA IN AN ACTIONABLE WAY: Don’t drown
      in your data – learn when you need Big Data and when small
      data will do
    • More information on industry-leading speakers appearing at this event and a full programme can be found here.

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