Posts In Category

Retail & Consumer

Speed is crucial in the consumer goods space. Big Data helps companies be more responsive to rapidly-changing trends, allowing market players to increase revenue and reduce wasted expenditure.

NewsRetail & Consumer

American retail giant Home Depot maybe the latest company to fall victim to a massive online data breach. Initial reports surfaced on cybersecurity journalist Brian Krebs’ website, about a new batch of stolen credit and debit cards that went on sale in the cybercrime underground on Tuesday morning. Various banks

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Machine LearningRetail & ConsumerUncategorized

We recently caught up with Kevin Wong, a business intelligence professional and machine learning enthusiast, to talk about his latest project: Building a better recommender system for Steam. For anyone who isn’t familiar, Steam is a digital distribution platform for games, developed by Valve Corporation. It boasts over 75 million

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Machine LearningNewsRetail & Consumer

The futuristic idea of shops knowing your age, gender and race when you walk into a store and targeting products accordingly is becoming a reality. Real Life Analytics, a MassChallenge startup based out of Boston, have developed computer vision software which can determine your demographic profile within 20 milliseconds of

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Adidas SAP HANA
NewsRetail & Consumer

In an effort to improve its response to buying trends and costumer preferences, sportswear giant Adidas is now starting to use the MicrosStrategy’s analytics platform which is based on SAP’s cloud-based in- memory computing platform HANA. Michael Voegele, Vice President of Global IT and Head of Enterprise Architecture at Adidas

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ConversationsRetail & Consumer

Bol.com is an online retail portal based out of the Netherlands. They sell over 8 million products, stocking everything from entertainment to electronics, from books to jewellery. Recommending the perfect product from this vast range can be like finding a needle in a haystack; we caught up with Barrie Kersbergen,

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BI & AnalyticsRetail & Consumer

Avansera, a Finnish consumer analytics startup, just won the 3rd place in the EU Idea “Smart Spaces” Challenge, a series of pitching competitions organised by EIT ICT labs with over 800 entrants from across Europe. They won €15,000, as well as coaching and mentoring from experts of the EIT ICT

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Retail & Consumer

With the recent furore among cab drivers about the growing prominence of Uber in London, Paris, Milan, Madrid and Berlin, we thought it would be interesting to see how the mobile-app, car-for-hire company uses big data to better its services. Below are 2 ways Uber has used data to understand

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NewsRetail & Consumer

IBM recently announced that Matrimony.com, one of India’s leading marriage matchmaking conglomerates, has begun using IBM Big Data and Analytics technology in order to create better matches for their subscribers. With over 3 million users across hundreds of micro-sites, Matrimony.com has no shortage data points with which to pair up

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Data ScienceNewsRetail & Consumer

Tailored retail experiences are one of the most well-known applications of big data. We have premium streaming sites that know what you want to watch next better than you do; book vendors which can accurately map your literary tastes; and now, an e-commerce lingerie startup which knows if you suffer

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BI & AnalyticsNewsRetail & Consumer

When it comes to marketing a product, Amazon ratings can make or break a business. I’ve lost count of the times I’ve been talked in to (or out of) buying a product based on a passionate review or a high or low rating. Nithyanand Kota spent alot of time contemplating

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